money · · Source: Fast Company
Willow invented the wearable breast pump. Now it wants to dominate the breastfeeding market
When my first daughter was born in 2015, there weren’t many options when it came to breast pumps. The hospital sent me home with a device made by Medela—the industry leader—involving lots of tubes, funnel-shaped breast shields, and a loud motor that was attached to an electrical outlet. Bonding with other new moms often involved complaining about how awful pumping was. By the time my second daughter was born in 20...