sports · · Source: Sports Media Watch
NBA Opening Week viewership hits high for second-straight year
The following article "NBA Opening Week viewership hits high for second-straight year" originally appeared on Sports Media Watch. The NBA opened the second season of its media rights deal with a new Opening Week viewership high. NBA opening week games averaged 3.24 million viewers across NBCUniversal, ESPN and Amazon Prime Video, up 15% from last year (2.81M) and the highest average since 2012, excluding the COVID...