Lil Yachty Loves LOEWE. Now, He's Leading the Fashion House's Ice-Cold New Campaign.

Lil Yachty has always had an affinity for LOEWE. He attended the Spanish fashion house's most recent runway show in Paris, where he donned a bright yellow jacket and was infamously papped by Judi Jupiter in that one viral video that even LOEWE itself clipped and shared to its own